Demand for fresh fruits (an econometric analysis).
Sikka B. K.
ISAE
: x + 134pp.
Abstract : The study derives long term demand projections for fresh fruits for the increasing urban population of India using 1974/75 cross-sectional data for one year from 200 randomly selected consumers in Delhi were used. Taking this as base year, projections are calculated for 1980/81, 1985/86 and 1990/91. Apples, mangoes, oranges, mosambi, bananas, sapota and guavas were considered individually, while all other fruits were grouped together. The annual per capita income of business class families was higher than that of the service class. Consumers spent relatively more on apples and citrus fruits than on other fruits. A decrease in price is associated with an increase in consumption. The fruits were found to be substitutable and complementary. The maximum increase in per caput demand projections was observed in bananas, followed by mangoes and apples, while the minimum was observed in sapota and guavas.