Mangoes: fruit all year around.
Oliveira de Almeida C., Silva Souza J. da, Nascimento Mendes L. do, Pereira R. J. de
Agroanalysis 19 : 33-35
Abstract : The performance and strategies to improve performance of Brazilian mangoes in the domestic and international markets were evaluated. It was shown that Brazil is the second biggest world producer of fruit, and mango was the main contributor to Brazilian revenues from fresh fruit exports in 1998. The main Brazilian competitors are Peru and Israel. Brazilian mangoes have the advantage of being offered out of season or between harvest, but it is suggested that more could be done to increase this advantage. Suggested strategies to improve performance of Brazilian mangoes in the international and domestic markets comprise increase of quantity and improvement of quality in the between harvest periods to maintain regular supply in this period of higher prices in the internal market; use of a combination of markets rather than choosing among markets; increase in production in the Northeast region, which has advantages such as favourable climate, soil, low land and labour costs and ideal location for exports to North America and Europe; diversification of production with different commercial varieties; and government incentive through a support programme for the development of irrigated fruit growing. It was also suggested that regular supply can be achieved by floral induction, which will permit harvest all year around, and increase in quantity supplied can be obtained by increasing planted area and with gains in productivity.